Inventory management and procurement methods
Inventory management is a problem faced by many companies. Good inventory management is essential to a company’s long-term viability, as it has a non-negligible impact on cash flow. However, inventory…
Methods for effective long-term cost optimization
Well thought-out cost optimization can stimulate growth, investment and innovation. Yet companies often struggle to impose rigorous, concrete measures that last beyond the first year. To implement an effective and…
Strategic technology issues in marketing and development
Digital technology has already changed marketing and development as we know it. Virtual reality, artificial intelligence, augmented reality, IoT, blockchain, process mining, and machine learning… These technologies, combined with the…
Cost-cutting: the different techniques available
Reducing costs is one of the major challenges facing any company. In today’s economic climate, this is all the more true. Implementing a cost-cutting strategy is one of the levers…
Steps to a successful communications strategy
In today’s digital age, no one questions the need for companies to communicate. To promote and sell its products and services, to develop its image, to grow its business, and…
Steps to a successful communications strategy
In today’s digital age, no one questions the need for companies to communicate. To promote and sell its products and services, to develop its image, to grow its business, and…
The secrets of attracting new customers
Every manager’s dream is to have customers who miraculously come to him or her simply by hearing the name of the company or product. But the reality is that competition…
How to create a communication strategy for the launch of your company?
From the first ideas to the first customer through the definition of a business model, the realization of a market study, the creation of a brand and all the administrative…