New Grids is a blog on design and strategic planning. Regularly updated with a selection of branding, insights or inspiring elements to generate new ideas.
Hybrid Office

Hybrid Office

This is a superb interior design for a creative media agency designed by Edward Ogosta Architecture. The vision of a hybrid workspace leads the design of each elements. Thus, employees have visuals marks that connected them to the nature like tree-chair – mountain-offices. A place that seems peaceful and without...
Pigmentpol

Pigmentpol

Pigmentpol is a german digital printing company that has recently adopted a new corporate identity. Designed by the FELD studio and ATMO studio, the hexagon system and generated color schemes is not necessarily new but it works, it’s very coherent and the tools developed for the client to generate new identity is quite...
Latest entries
IDEAS#39 - Logos

IDEAS#39 – Logos

Bang Bang

Bang Bang

Bang Bang is a canadian serigraphy company, created by graduate students from UQAM school (with Simon Laliberté). They developped a complete branding, pushinh up the detail to customize any working tools. Besides I love when the branding is colorful like that, it brings joy and good mood when you see it. Special mention for the...
Lewis Pugh's mind-shifting Everest swim

Lewis Pugh’s mind-shifting Everest swim

Today, I propose you a video that makes us aware of the changes around us. But also the importance of changing our attitude and our way of seeing things to resolve the future and actual problems - – - Aujourd’hui je vous propose une vidéo qui nous fait prendre conscience des changements qui nous entourent....
InFusion

InFusion

The world of packaging got a problem, I get the impression that the best works comes from students. Does the pressure of clients is stronger in packaging than advertising. Anyway, InFusion realized ​​by the student Alejandro Grima is another example of this situation. She succeeded to blend a medical and minimalist positionning. In one way,...
Suite 212 Invitation

Suite 212 Invitation

Here is a great color blend for a invitation letter for the german hotel Suite 212. The preview is quite sober, but the reverse side hides a superb fuchsia. Special mention for the design map, avoiding the eternal reproduction of the Google map. A work by LSDK. - – - Voici un superbe mélange de...
Ideo Architekci

Ideo Architekci

Artentiko studio designed this branding for Ideo Architekci. The logo is modular, it adapts to various media, that permits to get a strong and coherent branding. - – - Artentiko a conçu le branding pour Ideo Architekci. Le logo est modulaire, il s’adapte aux différents supports, cela permet d’obtenir un branding cohérent et impactant. Source...
Dieter Rams interview by Fast Company

Dieter Rams interview by Fast Company

I don’t have time now to find superb branding, so here’s a very good interview by Fast Company with Dieter Rams. A very interesting speech with beautiful insight and thought. You can also take a look at one of my old articles on the relationship between Apple and Braun. - – - Je n’ai actuellement...
IDEAS#38 - Design

IDEAS#38 – Design

Logica

Logica

Magpie studio collaborated with Logica to developed an identity calls « Food for Thought ». It’s a lunchtime discussion sessions designed to inspire clients. The studio found an original graphic way to talk about data and survey without being boring. - – - Magpie studio a collaboré avec Logica pour développer une identité appelée « Food for Thought »....
Nomadism

Nomadism

Watch it in full screen and enoyed it. Poem by Lord Byron
Above & Below

Above & Below

Joshua Middleditch created the branding, naming and lunch campaign for a musuem of trees calls Above & Below. He designed a very good stationnery with recycled paper, pastel color and a very simple and clear design. - – - Joshua Middleditch a créé le branding, le nom ainsi que la campagne de lancement d’un musée...
Modhouse

Modhouse

Here is a very smart and fun branding for Modhouse, a company who sells and built prefabricated and modular homes. A concept we see since few years now. The branding designed by an australian studio A friend of mine is based on a visible grid, like a home plan. It could be funny if the...