Soap Industries

soap_industries_01 soap_industries_02 soap_industries_03 soap_industries_04 soap_industries_05 soap_industries_06 soap_industries_07 soap_industries_08 soap_industries_09 soap_industries_10 soap_industries_11 soap_industries_12 soap_industries_13 soap_industries_14 soap_industries_15 soap_industries_16

 

Soap are a new digital and mobile development agency based in London. The identity has been designed by Socio Design. They differentiate themselves from their competitors through the craft and detail imbued in their service. Soap were keen to leverage this unique selling point and establish themselves as a premium player in the desktop and mobile development market.
We created a brand story and identity system that represented Soap’s distinct perspective and applied it to both print and digital collateral. The result was a paradoxical brand that reflected Soap’s craftsmanship and tactile work ethic through 1930s industrial insignia, pastel colours and metallic foils.
This unusual combination helped to define a distinct brand style that communicated the core values at the heart of the business, and set Soap apart from their competitors. Printed material by Avenue Litho.

Be first to comment